Would you like to redistribute a portion of the $54 billion spent on diets each year to your facilities with absolutely no work or liability on your part? The diet industry is a $54 billion industry with a 95% fail rate. Diets "don't" work, and never did work. Diets are one of the greatest propagated lies in our country. Even with all the diets, all the low carb and low fat foods, all the diet pills, and now surgery, obesity is still on the rise.
What does work? Exercise and healthy eating through lifestyle changes - not dieting - is the only present way to reduce obesity. Results of a recent pilot program, utilizing Nutrition Manager Consultants, revealed that all participants (two groups of 10 participants) made healthy lifestyle changes; all participants indicated that they were provided with the tools necessary to continue to make healthy lifestyle changes; and all participants indicated that they would continue to make healthy lifestyle changes (see Pilot for results). Three nonmembers become members of the facility after the program, along with two family members, for a total of five new memberships. See Pilot for further details.
As a facility owner you have the unique opportunity to become part of our nationwide program aimed at attacking obesity. Nutrition Management Consultants are now available in club settings, educational settings, YMCA settings, and independent facility settings.
Nutrition Manager Consultants are highly qualified individuals. They possess a background in exercise and nutrition, certified as Nutrition Specialists, licensed consultants, work directly with an AASDN Sports Dietitian, and the entire program is monitored by Dr. Jane Pentz of Lifestyle Management Associates Inc.
So, why not work directly with a registered dietitian? The healthy exercising population does not seek nutrition advice from dietitians, but rather they seek advice from their fitness professionals. The perception by the public is that dietitians are "for people with health problems". In part, they are correct. Dietitians have a degree in clinical nutrition and must obtain wellness/fitness education after receiving their degree. Many claim a "sports nutrition specialty" with no background or education in wellness or sports nutrition. The public is now "skeptical"; they perceive fitness professionals as the experts in providing nutrition information to healthy individuals.
So, why outsource a weight management program? In some states it is actually illegal to use the term "weight management" without a dietitian involved in the program. Also, as many large corporations have learned, outsourcing provides better quality at a much lower price. We provide a unique, professional, and legal program with absolutely no work or responsibility on your part.
So, why consult with Nutrition Manager Consultants?
• Increase Income - Redistribute a substantial portion of the $54 billion spent in diet schemes to your facility.
Similar to personal training, which is available across the country at various rates and various forms, the Nutrition Manager program, utilizing fitness professionals, provides structure with versatility for all types of facilities, with tremendous income potential.
Below is a graph depicting income based on results of an initial program utilizing ten Nutrition Manager Consultants, with an average of 10 clients/month (per consultant) and an average of $299 for six to eight (half- hour) sessions. Facilities received 20% of the income. With only one consultant, seeing 10 clients per month, your income would increase by over $7000 annually; ten consultants and your income would exceed over $70,000 annually. Clearly there is tremendous potential for added income.
How expensive is the program? Inexpensive when compared to other weight loss programs such as Jenny Craig, Hollywood Diet, and other weight loss products (see graph below).
* Jenny Craig – Includes average amount of food per week (does not include supplements). Provides one on one counseling and menu plan, but does not provide exercise, or diet analysis.
** LA Weight Loss – Similar to Jenny Craig.
*** Body For Life – Includes only two supplements (supplements can average 6 to 10). No personal contact (web based), no diet analysis and no menu plan.
**** Nutrition Manager – Is the only program that includes exercise prescription in conjunction with on-on-one weight management counseling. Also includes diet analysis and menu planning (see Services Comparison below).
• Increase Membership
By advertising to the “dieting population” you are now attracting a previously untapped market. In the previously mentioned Pilot program, three nonmembers become members of the facility after the program, along with two family members, for a total of five new memberships. See Pilot for further details.
• Provide New Services
Compare the services provided by Nutrition Manager Consultants versus diet programs.
| Atkins Diet | Hollywood Diet | EAS/Body for Life | Jenny Craig | LA Weight Loss | Nutrition Manager | |
| One-on-one Counseling | No | No | No | Yes | Yes | Yes |
| Exercise Prescription | No | No | No | No | No | Yes |
| Diet Analysis | No | No | No | No | No | Yes |
| Menu Planning | No | No | Yes | Yes | Yes | Yes |
Only Nutrition Manager Consultants provide all of the above services.
• Successful Program
A pilot program, utilizing Nutrition Manager Consultants, held at two Greater Boston, MA facilities, was a tremendous success. Participants were chosen based on completion of a questionnaire administered at several informational meetings advertised to the public. Results of the program revealed that all participants (two groups of 10 participants) made healthy lifestyle changes; all participants indicated that they were provided with the tools necessary to continue to make healthy lifestyle changes; and all participants indicated that they would continue to make healthy lifestyle changes. Three nonmembers become members of the facility after the program, along with two family members, for a total of five new memberships. See Pilot for further details.
• Differentiate your facility from other facilities
Your facility can now boast a new weight management program that works – utilizing fitness professionals.
• Remove Liability
No liability on the part of your facility. By outsourcing the program and utilizing Nutrition Manager Consultants, litigation worries are removed. The program is monitored by a licensed sports dietitian, and Lifestyle Management Associates, and the program adheres to all state licensure laws and the ADA guidelines.
If you would like to receive more information on the Nutrition Manager Program, contact us directly at 800-617-4615.
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